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  • About
    • Who We Are
    • Books | Talks
    • Philanthropy
  • Services
    • Brand Strategy and Development
    • Advertising and PR
    • Digital Marketing
    • Website Development
  • Work
  • Resources
  • Blog
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September 29, 2016
0

Nonprofits: Needy For A Brand

By Thoma Thoma | Inbound Marketing | No Comments

Strange as it may sound, branding is vastly more important in the nonprofit sector than in the for-profit world. How can this be — isn’t the for-profit world where cutthroat…

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August 2, 2016
0

We’re Hiring

By Thoma Thoma | Inbound Marketing | No Comments

Thoma Thoma is looking for a smart, talented, well-rounded, interesting, fun, driven, digitally native and amicable Art Director. Five+ years of experience in an agency, corporate or design studio setting….

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June 24, 2016
0

Your Brand: Powered By Emotion

By Martin Thoma | Branding, Thoma Tips | No Comments

Neuroscience shows that our brains encode emotions more strongly and durably than any other information. We forget facts and figures. We lose historical dates and misremember chronologies. Algebraic formulas and…

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May 25, 2016
2
What Brand Are You?

What Brand Are You?

By Thoma Thoma | Inbound Marketing | No Comments

Are you driven and proactive like Nike? Or are you relaxed but engaged like Netflix? Find out which famous brand you share the most attributes with by taking our short…

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May 23, 2016
0
2016 Thoma Film Festival

2016 Thoma Film Festival

By Thoma Thoma | Thoma Events, Thoma Film Festival | No Comments
Last Friday, the Thoma team started the weekend a few hours early with the premiere of six original short films written, directed and edited by... ourselves! Over the past month we were tasked with...
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April 28, 2016
0

Branding is an inside job

By Martin Thoma | Advertising, Branding, Thoma Tips | No Comments

So often people think “branding” means creating a name, logo or tagline. All the outside stuff. A few recognize that great brands actually start inside. Starbucks revolutionized coffee in the…

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April 1, 2016
1

Ditch Webster’s: Good Branding is Redefinition

By Martin Thoma | Advertising, Branding, Thoma Tips | No Comments

What business are you in? Accounting, technology, insurance, banking, real estate, healthcare, consulting? I encourage you to get out of it. Today. Don’t change jobs. Don’t sell your business. Just…

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March 21, 2016
0

Summer Design Internship

By Thoma Thoma | Advertising, Branding, Thoma News | No Comments

Thoma loves great thinkers, especially if they also happen to be accompanied by great work ethics. We are accepting internship applications from promising college students who have completed a minimum…

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February 29, 2016
0

Does Your Brand Love?

By Martin Thoma | Branding, Thoma Tips | No Comments

We often think of brands as the emotional connection between customers and the products or companies those brands represent. Certainly brands elicit emotions. They spur affinity, love, revulsion, contentment. One…

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February 8, 2016
0
Top 5 Super Bowl Ads

Top 5 Super Bowl Ads

By Thoma Thoma | Inspiration, TV | No Comments

While Peyton Manning (most likely) rides off into the sunset with a Bud Heavy in hand and we all revel in the Coldplay/Beyonce/Bruno Mars halftime show supernova, please enjoy my…

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January 28, 2016
0
Five Super Bowl Ads I'm Excited About

Five Super Bowl Ads I’m Excited About

By Thoma Thoma | Inspiration, TV | No Comments
The Super Bowl is the championship game of the National Football League. It is held every year and is the most-watched American television broadcast of the year — oh, you...
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January 21, 2016
1

Resolved: A New Brand Year

By Martin Thoma | Branding, Thoma Tips | No Comments

The year 2016 is here and with it all the excitement of turning a new page on the calendar. What page might the brand leader turn? I’m not thinking about…

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November 25, 2015
0

Thanksgiving 2015: The people, places and things we’re thankful for.

By Thoma Thoma | Thoma News | No Comments
The gang at Thoma Thoma has enjoyed a great 2015. Here are a few things that each of our team members are appreciative of this year.   MelissaBusiness-wise: I'm thankful...
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November 5, 2015
0

What Should My Company Blog About?

By John Mark Adkison | Inbound Marketing, SEO, Thoma Tips | No Comments

More and more companies are blogging every day. Your competitors have probably started, as well as a slew of other businesses in your field or industry. So how do you…

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October 22, 2015
0

What Coffee Can Teach Us About Branding

By Martin Thoma | Branding, Thoma Tips | No Comments

All I really need to know about branding I learned in a cup of coffee. In the beginning, coffee arrived on our shores in unwieldy, roughly marked burlap sacks stacked…

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